The art of beautiful nonsense.
Hokum was never meant to be sensible. It was always
meant to make you feel something, a little wonder, a
little joy, a gentle escape from the ordinary.
TERMS & CONDITIONS
Duties and Taxes
Hokum is not liable for taxes or duties for orders placed online.
Return of goods dues for refusal to pay taxes and duties will incur a return fee
Gift Cards
Gift cards have a 12 month expiry. They can not be exchanged for cash.
Privacy
Hokum respects your information and privacy. We will not share details about you to third parties, unless required by law
"By using our website, you (the visitor) agree to allow third parties to process your IP address, in order to determine your location for the purpose of currency conversion. You also agree to have that currency stored in a session cookie in your browser (a temporary cookie which gets automatically removed when you close your browser). We do this in order for the selected currency to remain selected and consistent when browsing our website so that the prices can convert to your (the visitor) local currency."
why hokum?
The name Hokum was chosen for its sense of humour. It hints at storytelling, imagination and a touch of mischief, qualities that have shaped the brand from the beginning.
While the collections often lean towards the whimsical, the approach to design is serious. Every piece begins with original artwork and is developed with careful attention to detail, materials and craftsmanship.
Hokum is influenced by the worlds of illustration, decorative arts and theatre, where beauty and imagination are often found in equal measure. The result is a collection of pieces designed to bring a little character, curiosity and joy to the everyday.
Penelope Gibbs
Penelope Gibbs came to fashion through illustration.
After completing a Bachelor of Design at RMIT University, she worked across illustration, textiles and fashion design, developing a particular interest in print, craftsmanship and the small details that give an object character.
Every Hokum collection begins with a drawing. Penelope illustrates each design by hand before it is developed into a finished piece. The process is often slow; some prints take weeks to complete before they are ready for production.
Her work draws on a lifelong fascination with decorative arts, natural history, vintage ephemera and the stories hidden within everyday objects. These influences appear throughout Hokum's collections, often in the form of intricate details that reveal themselves over time.
Today, Penelope continues to design and illustrate every collection from Australia, creating accessories that combine original artwork with thoughtful design and a sense of whimsy
The Atelier - Designed in Melbourne
Everything starts with an illustration.
From the first sketch to the finished piece, Hokum is shaped by a love of detail, thoughtful design and original artwork. The process is often slower than expected, but that's where the best ideas tend to emerge.
Every piece exists to evoke something — most often, joy.
MELBOURNE ATELIER · HANDCRAFTED WITH CARE · TIMELESS &
AGELESS
© HOKUM — MELBOURNE
CRAFTED WITH LOVE IN OUR ATELIER